Never use a billboard campaign as the main, or only, advertising method but rather to spread awareness and as a support channel for your overall marketing plan.
the way to success
Scent marketing is one of the most effective advertising strategies around today and it stems from the scientific brilliance of your mind and your sniffer.
They say that numbers don’t lie and those we just discovered about mobile billboards and outdoor advertising might completely surprise you!
Knowing who your target market is for your billboard message will help decide where it should be seen in order to maximize the potency of your campaign!